Have you ever started to read a book and were instantly hooked? Confession: I don’t get to read for fun as much as I’d like. But recently, I picked up a book I just COULDN’T put down! The first sentence grabbed me and I stuck with the story ‘til the very end. That got me […]
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So, you’ve decided to start your own practitioner podcast. You’ve cranked out your first few episodes and are having a blast. Now what? Having a podcast is one thing. Turning your podcast into an income-generator for your practice is another. If you’re wondering how to use your podcast as a marketing tool for your practice,
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As an ‘alternative’ wellness practitioner, you’re likely used to being viewed as someone who uses unproven methods that don’t work. Although not true, unfortunately, this is a common misunderstanding among many. What’s true is this: we view the health of our patients through a different lens. We have a different set of tools in our
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On any given day, you’re seeing patients, catching up on paperwork, figuring out your marketing and then zipping off to meet your friends or family for dinner. Your life is full and satisfying. But have you ever felt like you wanted to do more? Maybe you want to… Meet more people (*ahem* potential patients). Serve
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As a practitioner, you know to avoid “medical speak” when talking to your patients. But this isn’t as easy as it seems. For years, you’ve studied biology, health, and diseases. You’ve immersed yourself in all the body’s systems and how to help your patients get better. And you’re most likely very gifted in your craft.
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As a clinician, you likely have several services or products you offer. Perhaps you recommend a certain type of supplements or use essential oils. Maybe you offer additional services that complement your primary modality or area of expertise. Either way, it’s likely that you have a number of ways to help your patients. But when
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2021 was….. interesting to say the least. We learned a lot about politics, covid therapies that work (and which ones don’t), and how to shift our content marketing strategies to avoid being censored amidst the spread of ‘misinformation.’ 🙈🙉🙊 So how do we navigate the new content marketing trends in 2022 without getting hung out
Content Marketing Trends in 2022 & How to Use Them to Grow Your Practice Read More »
How to Make the Most of Your Clinical Catalyst Content Marketing Resources Think about when that certain patient walked through the door in serious need of help. During your appointment, you discover that her blood pressure is higher than it should be and decide to recommend a protocol that’ll drop it back into a healthy
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Have you ever been so turned around while driving in a new city that you ended up in some random location that’s nowhere near where you wanted to be? You eventually get there, but you arrive feeling frustrated with yourself, wondering how in the world this could have gone so wrong. The same thing can
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When was the last time you had an over-the-top experience with a business and couldn’t wait to tell your friends about it? Maybe it was the way they rushed your order at no extra charge at the dry cleaners or that complimentary appetizer courtesy of the chef at your favorite steak house. Whatever the case,
Want Loyal Patients and Raving Fans? Grow Your Practice Using Net Promoter Score® Read More »